Basaltica

─ PUHL

─ Visual identity

2016

Basaltica is a craft brewery and is located in Chapecó, in western Santa Catarina, Brazil. The brewery has been developing its style of creating beers and needed to communicate all of this maturation in its new identity. With the concept of an experimental brewery, and being inspired by the power of an erupting volcano transforming everything around it, the brewery's identity was created: the logo, the stationery, the seal for application on products and gifts, a mobile unit, and for the labels, a unique illustration style was developed so each new label will keep the same style and concept but always varying the inspired illustration according to the characteristics and type of each beer.